Saturday, August 11, 2012

Ecommerce and integration - Ecommerce Overview Systems with Explanations of terms often used


The three main terms you will come across when it comes to e-commerce are; Cart
Payment Gateway
Merchant Account

The carriage is the database that allows customers to choose different products as they browse and store ready for purchase. This means that buyers can pay for many items with a single transaction, storing them in the cart until you are ready.

The payment gateway is the component that provides secure credit card processing, check credit card information and complete the order. The safety is important because there is no way of "trailing" the paper, as is the case of an ATM or merchant account retail.

The merchant account is your special bank account that was set to receive payments from the payment gateway. Some banks offer this service standard, but many do not, then you need an intermediary (the commercial service, to handle payments on-line).

Similarly, it is possible or not to demolish the main types of e-commerce solutions and integration in three ways.Simple and Cheap
Pre-built software
Custom Database

The first, or simplest are the ready made, plug and go solutions PayPal and 2checkout.com. Basically you add code to your pages for "pay now" buttons that connect to a remote site for processing sales. The simplest systems are not using a cart or a merchant account. The credit card is processed by a payment gateway service that uses its own merchant account and send money to your bank account normal processing often on a weekly basis. The customer is buying each item separately by clicking on a button "Buy Now". You can use a simple buy now button or add a shopping cart to improve your customers buying experience, but still require their own merchant account. If you need a simple solution that can be set very quickly. Great for small businesses with a small inventory.

Then there are software solutions that are precompiled, and offer a complete solution out of the box. To choose a solution that suits you, browse the features and make sure there is enough flexibility to meet the products you have in mind. Some systems add to your existing site, while others will be the foundation of your entire website. In many cases, you should get your own merchant account to accept payments from the Payment Gateway. These options include both the "Software" solutions that are available and easy to build "build" on-line versions.

And thirdly, you can have a complete database built from the ground up, with all the customization you want. Expect to sell your house to pay for this one.All In One Tools

These are fully integrated e-commerce solutions and integration. They offer three main components in a single package. Shopping cart, payment gateway and merchant account. They also offer the most important service the needs of online business, and a majority of hosting companies and providers of e-commerce solutions conveniently ignore, your online marketing needs. Building your customer base is of utmost importance. No customer traffic, no sale - period. You will find links to a variety of solutions to http://www.ecommerce-site-builder.com/ecommerce-and-integration.html here.

Created by Mal Huddleston - Ecommerce Site Builder ......

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