Online Business: Google Analytic As Secret Weapon Conversion Analysis and Objectives

Note: What I am presenting is a brief summary of the seminar whose credit is Mauricio duke (Seth Godin) and Delta Consultants, anyone can apply their techniques according to their mission which is to reduce the digital divide in Latin America. The following note video, personal notes, personal conclusions and final recommendations The aim of this paper is that most people interested in online businesses increase their knowledge on different aspects of internet marketing and especially in regard to the magnificent source google tools information: http://www.viddler.com/explore/mduque/videos/17/ "Metrics for Your Web Strategy is the only way to see if our Web strategy makes sense and is effective does not make sense to start web business without a goal clear and that goal must be supported by metrics. Measure the objective to improve) what is not measured is not profitable. Web Metrics delas advantage is that it allows a click or two to find extensive information on our site web.Sobre everything that makes our audience on our site web.De that countries arrive, user navigation, user experience, url output , time on the website "Personal note: It is amazing how Google Analytic information concerning everything that happens in our websites.

These metrics allow direct and improve targets on the fly. "Model PCM application of web technologies: Planning: What is her goal to achieve with our website and how much. (Increase sales% subscribers% increase) Construction: Design, Measurement web site: Use metric" Personal note: use the metric is important to determine whether we are on track or need to do high and refocus the lens. "Generation of TR? FICO: Advertising (googleAdwors), Newsletters, Marketing Viral, Social Networks, Blogs CONVERSION convert the target result, sales, registration, page views, etc? "Measurement Issues and Data Collection:

1. will process all web is capable of measuring 2. every click leaves a trail specific to a specific file named raw-log-file 3. use of cookies for session management and customization control 4. log format (standard apache) system that allows webalizer statistical analysis (based on the server) that has access to managed cpanel webalizer analysis? Personal note: I personally use to perform certain tests on my cpanel webalizer and make a sort of comparative Analytic gogle. It may sound unnecessary but I like to analyze the results of the two parties. (Number of visits, origin, teimpo on the site, conversion) and also use the data that throws me the autoresponder. Number of subscribers by date certain other measurement systems, "Analytics (Google) web summary (process in pc) Google Analytics Google Analytic is a free web site statistics. Provides information grouped according to the interests of three different types of people involved in the operation of a page: executive, technical marketing and webmasters. Reports can be obtained as the unique visitor tracking, performance, user segment, the results of the marketing campaign, the search engine marketing, the ad version testing, the performance of content, navigation analysis, objectives and process of forwarding or web design parameters.

This product was developed based on the purchase of Urchin (until then the largest of statistical analysis of web pages) from Google. For that we use Google Analytic: How should a person clicking to buy? Internet is a metric that says a person does more than 6 click to buy something. If a person to buy on our website have to do is click this 15 reason for not purchasing and sales volume is very low. Google Analytic gives us that kind of report. Some Definitions Click: is something you click it Hit: anything that leaves the display server and make click-click throuh the call to action, fill out a form, participate in a seminar, register page views / Out Time of view when takes the prospectus on the website? "Maturity model metrics: The important thing is not metric number but trends will

Source: http://www.viddler.com/explore/mduque/videos/17/ Personal Note: This model poses the author is a logical process to begin analyzing the information that we throw our website making it a logical and sequential 1.Google Conclusions and recommended solutions Analytic is certainly a powerful analysis tool for our web sites, "which is not measured is not profitable? 2. Many people website owners do not make a weekly or monthly analysis of your visits and conversion to determine whether targets are being met, but even sometimes do not even have clear targets to your website. (ROI) 3. metric model of Delta Consultants is an excellent guide for entrepreneurs who are serious about their web business. Recommended Solutions: How to Increase New Product orders using Video Email to sell and demonstrate the product in action http://www.ganardineroonlinesite.com/autoresponder-sin-cuota-mensual.html How do to put the mind in action so that all our thoughts are focused exactly on the objectives to be achieved, without distraction and guided exactly on the road to success. http://www.ganardineroonlinesite.com/muchodinerorapido.html